Content Strategy

Open Space and Portfolio 3: Social Media Formats and Platforms

Integrated course, 2.00 ECTS



Web publishing, current developments in the fields of social media and publishing platforms, mobile platforms and applications, data protection and post-privacy.
Accompanying and portfolio-related activities: purposeful communication within the group of learners and teachers in order to build knowledge systematically, students working on their own online reputation and building their personal brand using the web, networking and managing a personal network, students documenting their own work respectively contribution to a project on a larger scale.


Students acquire competences in:

dealing with social media,
self-directed learning,
reflection of own learning processes,
online documentation,
management of online-learning in an ecosystem,
improving the presentation in a portfolio


Books: Wenger, E. (1998). Communities of practice: Learning, meaning, and identity. Cambridge university press
Scho¨n, Donald, A. (1983). The reflective practitioner: How professionals think in action. Basic Books.
Articles: Wenger, E. (2010). Communities of practice and social learning systems: the career of a concept. In Social learning systems and communities of practice (pp. 179-198). Springer, London.

Learning Method

Practical course: lecture series, e.g. online events, face-to-face-phases, moderated e-learning)


The portfolio is graded using a grading scheme with quantitative and qualitative criteria