Quality Management

Course content

- definition of quality
- Total Quality Management
- quality management systems
- statistical methods in quality management
- ensuring product quality
- quality management in electronics

Learning outcomes

Graduates
- have an overview of Total Quality Management and are familiar with the quality assurance methods and procedures relevant to electronics
- recognise the significance of marketing for companies and are familiar with the principles of market research and the relevant marketing planning steps,
- have an understanding of different marketing tools and can apply these in projects.

Recommended or required reading and other learning resources / tools

Books:
- Ebel: Qualitäsmanagement
- Masing: Handbuch Qualitätsmanagement
- Kotler, Bliemel: Marketingmanagement
- Meffert: Marketing
- Dichtl, Nieschlag, Hörschgen: Marketing
Journals: -

Mode of delivery

Integrated course, exercises 50%

Prerequisites and co-requisites

- Technology Management 4

Assessment methods and criteria

Continuous assessment