Bernd Liebmann




Creation and Challenge during the development of a Marketing Concept for Small size Economies – Case Study of an Austrian Knitting Mill, Graz 1991

The actual situation of Portfolio Analysis in the Strategic Marketing and Corporate Planning (Empirical Study), Graz 1993

The opportunity is available, but you also have to use it! In: IT-Special, Option, Vienna 1998

It always happens like love – CRM in our Business Strategy, Moedling 2001 International Marketing, Graz / St. Poelten 2007

International Business – International Sales and Marketing, Graz / St. Polten 2007

Sales Processes – Lead Generation –Marketing Planning, Graz / St. Poelten 2008

Market Entry Concepts as a part of Internationalization Background for an empirical study, Graz 2011

Faster, higher, CHINA! In: Key Player, Vienna 2012

Public Relations, Media and Society in China, Graz, 2014

Intercultural Communication between Hongkong, China and Austria, Graz 2016

Old Junks, modern luxury, Vienna Journal, 5th May 2017, Vienna 2017

A Business Pioneer in China Business Magazine FAZIT, No 143 (4/2018), Graz 2018

Business Communication in China, Analysen und Impressionen, Graz 2019

Auswirkungen neuer politischer Systeme und sozialer Medien auf den Bank- und Finanzsektor in Hongkong und China, in: Platzer / Rothschild (Herausgeber), New Economic System 3.0, Wien 2020