{"id":100243503,"date":"2025-11-27T11:58:40","date_gmt":"2025-11-27T10:58:40","guid":{"rendered":"https:\/\/www.fh-joanneum.at\/?post_type=project&#038;p=100243503"},"modified":"2025-11-27T12:01:10","modified_gmt":"2025-11-27T11:01:10","slug":"designing-for-the-next-generation","status":"publish","type":"project","link":"https:\/\/www.fh-joanneum.at\/en\/project\/designing-for-the-next-generation\/","title":{"rendered":"Designing for the Next Generation"},"content":{"rendered":"<div class=\"wp-block-sidebar-layout-container margin-bottom-normal\">\n    <div\n        class=\"container-lg\"\n        style=\"--bs-gutter-x: 0;\"\n    >\n        <div\n            class=\"row\"\n            style=\"--bs-gutter-x: 0;\"\n        >\n            \n<div class=\"col-12 col-md-3 order-1 order-md-0 sidebar\">\n            \n<div\n    id=\"\"\n    class=\"wp-block-institute-card margin-bottom-normal\"\n>\n    <div class=\"container-lg\">\n                                    <div class=\"row justify-content-around\">\n                    <div class=\"col-8 col-sm-6 col-md-12\">\n                        <a\n        class=\"medien-und-design institute-card\"\n        href=\"https:\/\/www.fh-joanneum.at\/en\/institute\/design-communication\/\"\n        target=\"_self\"\n    >\n                            <div class=\"major-bg-color\">\n            <div class=\"wrapper\">\n                <div class=\"header\">\n                    <span>Institute<\/span>\n                <\/div>\n                <h4>Design &amp; Communication<\/h4>\n            <\/div>\n        <\/div>\n            <span><\/span>\n                    <\/a>\n                    <\/div>\n                <\/div>\n                        <\/div>\n<\/div>\n\n\n<div id=\"\" class=\"wp-block-fact-box margin-bottom-normal\">\n  <div class=\"container-lg\">\n        <div class=\"row justify-content-around\">\n            <div class=\"col-8 col-sm-6 col-md-12\">\n                <div class=\"card border border-light p-3\">\n                    <ul class=\"list-unstyled mb-0\">\n                                              <li\n                          class=\"mb-2\"\n                        >\n                          <div class=\"label mb-1\">\n                            Bachelorarbeit\n                          <\/div>\n                          <div class=\"value fw-bold\">  Designing for the Next Generation. Building Responsible Social Media Platforms for Teenagers<\/div>\n                        <\/li>\n                                              <li\n                          class=\"mb-2\"\n                        >\n                          <div class=\"label mb-1\">\n                            Autor\n                          <\/div>\n                          <div class=\"value fw-bold\">Helena Opower<\/div>\n                        <\/li>\n                                              <li\n                          class=\"mb-2\"\n                        >\n                          <div class=\"label mb-1\">\n                            Supervisor\n                          <\/div>\n                          <div class=\"value fw-bold\">Birgit Bachler <\/div>\n                        <\/li>\n                                              <li\n                          class=\"\"\n                        >\n                          <div class=\"label mb-1\">\n                            Study track\n                          <\/div>\n                          <div class=\"value fw-bold\">Interaction Design<\/div>\n                        <\/li>\n                                          <\/ul>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<div\n        id=\"\"\n        class=\"wp-block-person-card margin-bottom-normal\"\n    >\n        <div class=\"container-lg\">\n            <div class=\"row justify-content-around\">\n                <div class=\"col-8 col-sm-6 col-md-12\">\n                    <a href=\"https:\/\/www.fh-joanneum.at\/en\/university\/person\/birgit-bachler\"\n    class=\"person-card\">\n    <div class=\"border border-light h-100\">\n\n        <div class=\"image-wrapper\">\n            <picture>\n        <img decoding=\"async\"\n        class=\"img-fluid\"\n        src=\"https:\/\/online.fh-joanneum.at\/JOANNEUMonline\/visitenkarte.showImage?pPersonenGruppe=3&amp;pPersonenId=E056D1362829E65E\"\n        alt=\"\"\n        title=\"\"\n                 onerror=\"this.src = 'https:\/\/www.fh-joanneum.at\/app\/themes\/fh\/public\/images\/avatar_dummy.e5edf9.png'\"     >\n<\/picture>\n\n        <\/div>\n        <div class=\"p-2 p-xl-3\">\n                        <h6>Birgit Bachler<\/h6>\n                            <p class=\"mb-1 hyphens\"> PhD<\/p>\n                        <p class=\"mb-0 hyphens\">\n              Studiengangsleiter\n            <\/p>\n        <\/div>\n    <\/div>\n<\/a>                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n\n<\/div>\n\n\n<div class=\"d-none d-md-flex col-md-1 seperator-column\"><\/div>\n<div class=\"col-12 col-md-8 order-0 order-md-1\">\n    \n<div\n    id=\"\"\n    class=\"wp-block-intro-text margin-bottom-normal\"\n>\n    <div class=\"container-lg\">\n        <div class=\"row\">\n            <div class=\"col\">\n                <div class=\"major-text-color fst-italic\"><p>Helena Opower shows in her master\u2019s thesis how social media can become safer for young people.<\/p>\n<\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<div id=\"\" class=\"wp-block-text-content margin-bottom-normal\">\n    <div class=\"container-lg\">\n        <div class=\"row\">\n            <div class=\"col\">\n                <p>This master&rsquo;s thesis examines how social media platforms, with a focus on Instagram, can be adapted to meet the needs of teenagers. The primary goal was to protect young people and provide them with tools, helping them learn how to use social media consciously. For this purpose, features were created that are intended to promote positive content and focus on the well-being of young people.<\/p>\n<p>An iterative design process was applied, based on the principles of design thinking, to ensure that the user remains at the center of the work. The theoretical foundations illuminate the psychological aspects of adolescent brain development, the effects of social media, as well as the mechanisms and dark patterns used by such platforms.<\/p>\n<p>In a qualitative study, adolescents were interviewed about their use of social media platforms and invited to an interactive workshop to sort features by importance. The results were analysed using the qualitative content analysis according to Mayring and MAXQDA. The insights gained subsequently led to the development of an interactive prototype, which depicted functions based on an &lsquo;Instagram Youth&rsquo; version using user stories. These were evaluated in usability testing in order to gather user feedback using Thinking Aloud and Likert scale questions. The work concludes with a toolkit that offers concrete recommendations for designing youth-friendly social media platforms. These are aimed at designers and developers to create an ethical, safe, and target group-oriented digital environment for young people.<\/p>\n\n            <\/div>\n        <\/div>\n            <\/div>\n<\/div>\n\n\n<div\n    id=\"\"\n    class=\"wp-block-image-slider margin-bottom-normal\"\n>\n    <div class=\"container-lg\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <div class=\"swiper-outer-wrapper\">\n                    <div class=\"image-header\">\n                        <div class=\"swiper-navigation\">\n                            <div class=\"swiper-button-prev-custom\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"9\" height=\"14\" viewBox=\"0 0 9 14\" fill=\"none\">\n  <path d=\"M8 13L2 7L8 1\" stroke=\"\" stroke-width=\"1.5\" stroke-linecap=\"round\"\/>\n<\/svg>                            <\/div>\n                            <div class=\"swiper-button-next-custom\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"9\" height=\"14\" viewBox=\"0 0 9 14\" fill=\"none\">\n  <path d=\"M1 1L7 7L1 13\" stroke=\"\" stroke-width=\"1.5\" stroke-linecap=\"round\"\/>\n<\/svg>                            <\/div>\n                        <\/div>\n                    <\/div>\n                    <div class=\"swiper image-slider-swiper\">\n                        <div class=\"swiper-wrapper\">\n                                                                                                <div class=\"swiper-slide item\">\n                                        <picture>\n                        <source\n                media=\"(max-width: 576px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Innenseite-Prototypes-Mockup-576x432.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Innenseite-Prototypes-Mockup-768x576.png 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 768px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Innenseite-Prototypes-Mockup-768x576.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Innenseite-Prototypes-Mockup-1024x768.png 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1024px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Innenseite-Prototypes-Mockup-1024x768.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Innenseite-Prototypes-Mockup-1536x1152.png 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1536px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Innenseite-Prototypes-Mockup-1536x1152.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Innenseite-Prototypes-Mockup-2048x1536.png 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 2048px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Innenseite-Prototypes-Mockup-2048x1536.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Innenseite-Prototypes-Mockup.png 2x\"\n            \/>\n                <img decoding=\"async\"\n        class=\"img-fluid\"\n        src=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Innenseite-Prototypes-Mockup.png\"\n        alt=\"\"\n        title=\"\"\n         loading=\"lazy\"             >\n<\/picture>\n\n                                                                                    <p class=\"text-muted mt-2\">\u00a9 Helena Opower<\/p>\n                                                                            <\/div>\n                                                                    <div class=\"swiper-slide item\">\n                                        <picture>\n                        <source\n                media=\"(max-width: 576px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Vorne-Hinten-Mockup-576x432.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Vorne-Hinten-Mockup-768x576.png 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 768px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Vorne-Hinten-Mockup-768x576.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Vorne-Hinten-Mockup-1024x768.png 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1024px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Vorne-Hinten-Mockup-1024x768.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Vorne-Hinten-Mockup-1536x1152.png 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1536px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Vorne-Hinten-Mockup-1536x1152.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Vorne-Hinten-Mockup-2048x1536.png 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 2048px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Vorne-Hinten-Mockup-2048x1536.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Vorne-Hinten-Mockup.png 2x\"\n            \/>\n                <img decoding=\"async\"\n        class=\"img-fluid\"\n        src=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Vorne-Hinten-Mockup.png\"\n        alt=\"\"\n        title=\"\"\n         loading=\"lazy\"             >\n<\/picture>\n\n                                                                                    <p class=\"text-muted mt-2\">\u00a9 Helena Opower<\/p>\n                                                                            <\/div>\n                                                                    <div class=\"swiper-slide item\">\n                                        <picture>\n                        <source\n                media=\"(max-width: 576px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Test-Mockup-576x432.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Test-Mockup-768x576.png 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 768px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Test-Mockup-768x576.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Test-Mockup-1024x768.png 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1024px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Test-Mockup-1024x768.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Test-Mockup-1536x1152.png 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1536px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Test-Mockup-1536x1152.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Test-Mockup-2048x1536.png 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 2048px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Test-Mockup-2048x1536.png, https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Test-Mockup.png 2x\"\n            \/>\n                <img decoding=\"async\"\n        class=\"img-fluid\"\n        src=\"https:\/\/cdn3.fh-joanneum.at\/media\/2025\/11\/Test-Mockup.png\"\n        alt=\"\"\n        title=\"\"\n         loading=\"lazy\"             >\n<\/picture>\n\n                                                                                    <p class=\"text-muted mt-2\">\u00a9 Helena Opower<\/p>\n                                                                            <\/div>\n                                                                                    <\/div>\n                    <\/div>\n\n                    <div class=\"swiper-navigation-pagination\">\n                        <div class=\"swiper-button-prev-custom\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"9\" height=\"14\" viewBox=\"0 0 9 14\" fill=\"none\">\n  <path d=\"M8 13L2 7L8 1\" stroke=\"\" stroke-width=\"1.5\" stroke-linecap=\"round\"\/>\n<\/svg>                        <\/div>\n                        <div class=\"swiper-pagination\"><\/div>\n                        <div class=\"swiper-button-next-custom\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"9\" height=\"14\" viewBox=\"0 0 9 14\" fill=\"none\">\n  <path d=\"M1 1L7 7L1 13\" stroke=\"\" stroke-width=\"1.5\" stroke-linecap=\"round\"\/>\n<\/svg>                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<\/div>\n\n\n        <\/div>\n    <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":26,"featured_media":100243496,"template":"","meta":{"_acf_changed":false,"footnotes":""},"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/project\/100243503"}],"collection":[{"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/users\/26"}],"version-history":[{"count":5,"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/project\/100243503\/revisions"}],"predecessor-version":[{"id":100243728,"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/project\/100243503\/revisions\/100243728"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/media\/100243496"}],"wp:attachment":[{"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/media?parent=100243503"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}