{"id":10053579,"date":"2020-03-12T16:59:21","date_gmt":"2020-03-12T14:59:21","guid":{"rendered":"https:\/\/www.fh-joanneum.at\/?post_type=projects&#038;p=53579"},"modified":"2020-05-12T17:03:49","modified_gmt":"2020-05-12T15:03:49","slug":"city-dna","status":"publish","type":"project","link":"https:\/\/www.fh-joanneum.at\/en\/project\/city-dna\/","title":{"rendered":"CITY DNA"},"content":{"rendered":"<div class=\"wp-block-sidebar-layout-container margin-bottom-normal\">\n    <div\n        class=\"container-lg\"\n        style=\"--bs-gutter-x: 0;\"\n    >\n        <div\n            class=\"row\"\n            style=\"--bs-gutter-x: 0;\"\n        >\n            \n<div class=\"col-12 col-md-3 order-1 order-md-0 sidebar\">\n            \n<!-- TODO Styling -->\n<div\n    id=\"\"\n    class=\"wp-block-department-card margin-bottom-normal medien-und-design\"\n>\n    <div class=\"container-lg\">\n        <div class=\"row justify-content-around\">\n            <div class=\"col-8 col-sm-6 col-md-12\">\n                <a\n        class=\"\"\n        href=\"https:\/\/www.fh-joanneum.at\/en\/university\/departments\/media-design\/\"\n        target=\"_self\"\n    >\n                            <div class=\"major-bg-color\">\n                        <div class=\"wrapper\">\n                            <div class=\"header\">\n                                <svg class=\"department-icon\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"38\" height=\"38\" viewBox=\"0 0 38 38\" fill=\"none\">\n  <g clip-path=\"url(#clip0_206_69)\">\n    <path d=\"M16.263 0.0498047H0.872198C0.400205 0.0498047 0.0175781 0.432431 0.0175781 0.904425V24.9474C0.0175781 25.4194 0.400205 25.802 0.872198 25.802H16.263C16.735 25.802 17.1176 25.4194 17.1176 24.9474V0.904425C17.1176 0.432431 16.735 0.0498047 16.263 0.0498047Z\" fill=\"#ffffff\"\/>\n    <path d=\"M37.1629 12.2861H21.7721C21.3001 12.2861 20.9175 12.6688 20.9175 13.1408V37.1837C20.9175 37.6557 21.3001 38.0384 21.7721 38.0384H37.1629C37.6349 38.0384 38.0175 37.6557 38.0175 37.1837V13.1408C38.0175 12.6688 37.6349 12.2861 37.1629 12.2861Z\" fill=\"#ffffff\"\/>\n    <path d=\"M16.263 29.6289H0.872198C0.400205 29.6289 0.0175781 30.0115 0.0175781 30.4835V37.1837C0.0175781 37.6557 0.400205 38.0383 0.872198 38.0383H16.263C16.735 38.0383 17.1176 37.6557 17.1176 37.1837V30.4835C17.1176 30.0115 16.735 29.6289 16.263 29.6289Z\" fill=\"#ffffff\"\/>\n    <path d=\"M37.1629 0.0380859H21.7721C21.3001 0.0380859 20.9175 0.420712 20.9175 0.892706V7.59287C20.9175 8.06486 21.3001 8.44749 21.7721 8.44749H37.1629C37.6349 8.44749 38.0175 8.06486 38.0175 7.59287V0.892706C38.0175 0.420712 37.6349 0.0380859 37.1629 0.0380859Z\" fill=\"#ffffff\"\/>\n  <\/g>\n  <defs>\n    <clipPath id=\"clip0_206_69\">\n      <rect width=\"38\" height=\"38\" fill=\"none\"\/>\n    <\/clipPath>\n  <\/defs>\n<\/svg>                                <span>Department<\/span>\n                            <\/div>\n                            <h4>Media and Design<\/h4>\n                        <\/div>\n                    <\/div>\n            <span><\/span>\n                    <\/a>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div id=\"\" class=\"wp-block-fact-box margin-bottom-normal\">\n  <div class=\"container-lg\">\n        <div class=\"row justify-content-around\">\n            <div class=\"col-8 col-sm-6 col-md-12\">\n                <div class=\"card border border-light p-3\">\n                    <ul class=\"list-unstyled mb-0\">\n                                              <li\n                          class=\"mb-2\"\n                        >\n                          <div class=\"label mb-1\">\n                            Bachelor\\&#039;s thesis\n                          <\/div>\n                          <div class=\"value fw-bold\">2019<\/div>\n                        <\/li>\n                                              <li\n                          class=\"mb-2\"\n                        >\n                          <div class=\"label mb-1\">\n                            Author\n                          <\/div>\n                          <div class=\"value fw-bold\">Kristina Boz\u030cic<\/div>\n                        <\/li>\n                                              <li\n                          class=\"mb-2\"\n                        >\n                          <div class=\"label mb-1\">\n                            Supervisor\n                          <\/div>\n                          <div class=\"value fw-bold\">Tomislav Bobinec <\/div>\n                        <\/li>\n                                              <li\n                          class=\"\"\n                        >\n                          <div class=\"label mb-1\">\n                            Major\n                          <\/div>\n                          <div class=\"value fw-bold\">Media Design<\/div>\n                        <\/li>\n                                          <\/ul>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div\n        id=\"\"\n        class=\"wp-block-person-card margin-bottom-normal\"\n    >\n        <div class=\"container-lg\">\n            <div class=\"row justify-content-around\">\n                <div class=\"col-8 col-sm-6 col-md-12\">\n                    <a href=\"https:\/\/www.fh-joanneum.at\/en\/university\/person\/tomislav-bobinec\"\n    class=\"person-card\">\n    <div class=\"border border-light h-100\">\n\n        <div class=\"image-wrapper\">\n            <picture>\n        <img decoding=\"async\"\n        class=\"img-fluid\"\n        src=\"https:\/\/online.fh-joanneum.at\/JOANNEUMonline\/visitenkarte.showImage?pPersonenGruppe=3&amp;pPersonenId=F7EDC979B0CED893\"\n        alt=\"\"\n        title=\"\"\n                 onerror=\"this.src = 'https:\/\/www.fh-joanneum.at\/app\/themes\/fh\/public\/images\/avatar_dummy.e5edf9.png'\"     >\n<\/picture>\n\n        <\/div>\n        <div class=\"p-2 p-xl-3\">\n                        <h6>Tomislav Bobinec<\/h6>\n                        <p class=\"mb-0 hyphens\">\n              Lecturer (FH)\n            <\/p>\n        <\/div>\n    <\/div>\n<\/a>                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n\n<\/div>\n\n<div class=\"d-none d-md-flex col-md-1 seperator-column\"><\/div>\n<div class=\"col-12 col-md-8 order-0 order-md-1\">\n     \n<div id=\"\" class=\"wp-block-text-content margin-bottom-normal\">\n    <div class=\"container-lg\">\n        <div class=\"row\">\n            <div class=\"col\">\n                <p>This thesis examines the visual identities of cities. In the process a place-specific comparison is conducted which examines the identities of Porto, Barcelona and Amsterdam. The key question is: what makes Porto look like Porto, Barcelona look like Barcelona, and Amsterdam look like Amsterdam? <\/p>\n<p>With the help of findings from the fields of cultural studies, branding, design and urban planning, the aim of this investigation is to first define what constitutes a city image, and then compare the three example cities in that regard. This comparison deliberately only looks at the area of visual identity, although of course the cultural context and the way in which people perceive their surroundings is much more complex. The visual exploration of the cities takes place through the visual content and its framing, which go hand in hand with the premise of the thesis. The more the images in the text are investigated, the more they can also be found in the layout of this thesis. In other words, the visual identity of the city increasingly crystallizes with each new page of the text.<\/p>\n\n            <\/div>\n        <\/div>\n            <\/div>\n<\/div>\n\n<div\n    id=\"\"\n    class=\"wp-block-image-slider margin-bottom-normal\"\n>\n    <div class=\"container-lg\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <div class=\"swiper-outer-wrapper\">\n                    <div class=\"image-header\">\n                        <div class=\"swiper-navigation\">\n                            <div class=\"swiper-button-prev-custom\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"9\" height=\"14\" viewBox=\"0 0 9 14\" fill=\"none\">\n  <path d=\"M8 13L2 7L8 1\" stroke=\"\" stroke-width=\"1.5\" stroke-linecap=\"round\"\/>\n<\/svg>                            <\/div>\n                            <div class=\"swiper-button-next-custom\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"9\" height=\"14\" viewBox=\"0 0 9 14\" fill=\"none\">\n  <path d=\"M1 1L7 7L1 13\" stroke=\"\" stroke-width=\"1.5\" stroke-linecap=\"round\"\/>\n<\/svg>                            <\/div>\n                        <\/div>\n                    <\/div>\n                    <div class=\"swiper image-slider-swiper\">\n                        <div class=\"swiper-wrapper\">\n                                                                                                <div class=\"swiper-slide item\">\n                                        <picture>\n                        <source\n                media=\"(max-width: 576px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-2.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-2-768x391.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 768px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-2-768x391.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-2-1024x522.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1024px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-2-1024x522.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-2.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1168px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-2.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-2.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1168px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-2.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-2.jpg 2x\"\n            \/>\n                <img decoding=\"async\"\n        class=\"img-fluid\"\n        src=\"https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-2.jpg\"\n        alt=\"Vorlage Bachelorarbeiten Deu. (Copy) (Copy) (Copy) (Copy) 1\"\n        title=\"\"\n         loading=\"lazy\"             >\n<\/picture>\n\n                                                                            <\/div>\n                                                                    <div class=\"swiper-slide item\">\n                                        <picture>\n                        <source\n                media=\"(max-width: 576px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-3.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-3-768x391.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 768px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-3-768x391.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-3-1024x522.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1024px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-3-1024x522.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-3.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1168px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-3.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-3.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1168px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-3.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-3.jpg 2x\"\n            \/>\n                <img decoding=\"async\"\n        class=\"img-fluid\"\n        src=\"https:\/\/cdn3.fh-joanneum.at\/media\/2020\/03\/vorlage-bachelorarbeiten-deu-copy-copy-copy-copy-3.jpg\"\n        alt=\"Vorlage Bachelorarbeiten Deu. (Copy) (Copy) (Copy) (Copy) 2\"\n        title=\"\"\n         loading=\"lazy\"             >\n<\/picture>\n\n                                                                            <\/div>\n                                                                                    <\/div>\n                    <\/div>\n\n                    <div class=\"swiper-navigation-pagination\">\n                        <div class=\"swiper-button-prev-custom\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"9\" height=\"14\" viewBox=\"0 0 9 14\" fill=\"none\">\n  <path d=\"M8 13L2 7L8 1\" stroke=\"\" stroke-width=\"1.5\" stroke-linecap=\"round\"\/>\n<\/svg>                        <\/div>\n                        <div class=\"swiper-pagination\"><\/div>\n                        <div class=\"swiper-button-next-custom\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"9\" height=\"14\" viewBox=\"0 0 9 14\" fill=\"none\">\n  <path d=\"M1 1L7 7L1 13\" stroke=\"\" stroke-width=\"1.5\" stroke-linecap=\"round\"\/>\n<\/svg>                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<\/div>\n\n\n        <\/div>\n    <\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":26,"featured_media":10053574,"template":"","meta":{"_acf_changed":false,"footnotes":""},"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/project\/10053579"}],"collection":[{"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/users\/26"}],"version-history":[{"count":0,"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/project\/10053579\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/media\/10053574"}],"wp:attachment":[{"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/media?parent=10053579"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}