{"id":10066243,"date":"2021-08-10T13:47:10","date_gmt":"2021-08-10T11:47:10","guid":{"rendered":"https:\/\/www.fh-joanneum.at\/?post_type=projects&#038;p=66243"},"modified":"2021-08-10T14:03:54","modified_gmt":"2021-08-10T12:03:54","slug":"project-vitra-19","status":"publish","type":"project","link":"https:\/\/www.fh-joanneum.at\/en\/project\/project-vitra-19\/","title":{"rendered":"Project Vitra 19"},"content":{"rendered":"<div class=\"wp-block-sidebar-layout-container margin-bottom-normal\">\n    <div\n        class=\"container-lg\"\n        style=\"--bs-gutter-x: 0;\"\n    >\n        <div\n            class=\"row\"\n            style=\"--bs-gutter-x: 0;\"\n        >\n            \n<div class=\"col-12 col-md-3 order-1 order-md-0 sidebar\">\n            \n<div\n    id=\"\"\n    class=\"wp-block-institute-card margin-bottom-normal\"\n>\n    <div class=\"container-lg\">\n                                    <div class=\"row justify-content-around\">\n                    <div class=\"col-8 col-sm-6 col-md-12\">\n                        <a\n        class=\"medien-und-design institute-card\"\n        href=\"https:\/\/www.fh-joanneum.at\/en\/institute\/design-communication\/\"\n        target=\"_self\"\n    >\n                            <div class=\"major-bg-color\">\n            <div class=\"wrapper\">\n                <div class=\"header\">\n                    <span>Institute<\/span>\n                <\/div>\n                <h4>Design &amp; Communication<\/h4>\n            <\/div>\n        <\/div>\n            <span><\/span>\n                    <\/a>\n                    <\/div>\n                <\/div>\n                        <\/div>\n<\/div>\n\n<div id=\"\" class=\"wp-block-fact-box margin-bottom-normal\">\n  <div class=\"container-lg\">\n        <div class=\"row justify-content-around\">\n            <div class=\"col-8 col-sm-6 col-md-12\">\n                <div class=\"card border border-light p-3\">\n                    <ul class=\"list-unstyled mb-0\">\n                                              <li\n                          class=\"mb-2\"\n                        >\n                          <div class=\"label mb-1\">\n                            Master\\&#039;s Thesis\n                          <\/div>\n                          <div class=\"value fw-bold\">2019<\/div>\n                        <\/li>\n                                              <li\n                          class=\"mb-2\"\n                        >\n                          <div class=\"label mb-1\">\n                            Author\n                          <\/div>\n                          <div class=\"value fw-bold\">Daniela Kozich <\/div>\n                        <\/li>\n                                              <li\n                          class=\"mb-2\"\n                        >\n                          <div class=\"label mb-1\">\n                            Master\n                          <\/div>\n                          <div class=\"value fw-bold\">Exhibition Design<\/div>\n                        <\/li>\n                                              <li\n                          class=\"\"\n                        >\n                          <div class=\"label mb-1\">\n                            Supervisor\n                          <\/div>\n                          <div class=\"value fw-bold\">Anke Strittmatter <\/div>\n                        <\/li>\n                                          <\/ul>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div\n        id=\"\"\n        class=\"wp-block-person-card margin-bottom-normal\"\n    >\n        <div class=\"container-lg\">\n            <div class=\"row justify-content-around\">\n                <div class=\"col-8 col-sm-6 col-md-12\">\n                    <a href=\"https:\/\/www.fh-joanneum.at\/en\/university\/person\/anke-strittmatter\"\n    class=\"person-card\">\n    <div class=\"border border-light h-100\">\n\n        <div class=\"image-wrapper\">\n            <picture>\n        <img decoding=\"async\"\n        class=\"img-fluid\"\n        src=\"https:\/\/online.fh-joanneum.at\/JOANNEUMonline\/visitenkarte.showImage?pPersonenGruppe=3&amp;pPersonenId=62DE8FF25FDDA3EF\"\n        alt=\"\"\n        title=\"\"\n                 onerror=\"this.src = 'https:\/\/www.fh-joanneum.at\/app\/themes\/fh\/public\/images\/avatar_dummy.e5edf9.png'\"     >\n<\/picture>\n\n        <\/div>\n        <div class=\"p-2 p-xl-3\">\n                            <p class=\"mb-1 hyphens\">DI (FH)<\/p>\n                        <h6>Anke Strittmatter<\/h6>\n                            <p class=\"mb-1 hyphens\"> MA<\/p>\n                        <p class=\"mb-0 hyphens\">\n              Associate Professor (FH)\n            <\/p>\n        <\/div>\n    <\/div>\n<\/a>                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\n\n<\/div>\n\n<div class=\"d-none d-md-flex col-md-1 seperator-column\"><\/div>\n<div class=\"col-12 col-md-8 order-0 order-md-1\">\n     \n<div id=\"\" class=\"wp-block-text-content margin-bottom-normal\">\n    <div class=\"container-lg\">\n        <div class=\"row\">\n            <div class=\"col\">\n                <p>In a collaboration with the Vitra International AG in 2019, the exhibition Project Vitra. Design, Architecture, Communications (1950&mdash;2017) was to be scaled down from a total size of 400m2 to a compact traveling exhibition. The company wished to be represented both culturally and commercially. On the one hand products should be marketed, on the other hand design history should be conveyed. <\/p>\n<p>The following questions came up: How can a touring exhibition be planned in order to function in varying locations without a specific choice of exhibits? How can the brand be strengthened and design manifested at the same time? How can such a traveling exhibition function as a commercial show as well as a cul- tural exhibition? The concept for the touring exhibition Project Vitra 19 was part of this thesis, but it also deals with touring exhibitions in general as well as with the medium exhibition and its role between economy and culture. <\/p>\n\n            <\/div>\n        <\/div>\n            <\/div>\n<\/div>\n\n<div\n    id=\"\"\n    class=\"wp-block-image-slider margin-bottom-normal\"\n>\n    <div class=\"container-lg\">\n        <div class=\"row\">\n            <div class=\"col-12\">\n                <div class=\"swiper-outer-wrapper\">\n                    <div class=\"image-header\">\n                        <div class=\"swiper-navigation\">\n                            <div class=\"swiper-button-prev-custom\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"9\" height=\"14\" viewBox=\"0 0 9 14\" fill=\"none\">\n  <path d=\"M8 13L2 7L8 1\" stroke=\"\" stroke-width=\"1.5\" stroke-linecap=\"round\"\/>\n<\/svg>                            <\/div>\n                            <div class=\"swiper-button-next-custom\">\n                                <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"9\" height=\"14\" viewBox=\"0 0 9 14\" fill=\"none\">\n  <path d=\"M1 1L7 7L1 13\" stroke=\"\" stroke-width=\"1.5\" stroke-linecap=\"round\"\/>\n<\/svg>                            <\/div>\n                        <\/div>\n                    <\/div>\n                    <div class=\"swiper image-slider-swiper\">\n                        <div class=\"swiper-wrapper\">\n                                                                                                <div class=\"swiper-slide item\">\n                                        <picture>\n                        <source\n                media=\"(max-width: 576px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-3.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-3-768x512.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 768px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-3-768x512.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-3-1024x682.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1024px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-3-1024x682.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-3-1536x1024.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1536px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-3-1536x1024.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-3.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 2000px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-3.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-3.jpg 2x\"\n            \/>\n                <img decoding=\"async\"\n        class=\"img-fluid\"\n        src=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-3.jpg\"\n        alt=\"Project Vitra 19 1\"\n        title=\"\"\n         loading=\"lazy\"             >\n<\/picture>\n\n                                                                                    <p class=\"text-muted mt-2\">Daniela Kozich \u00a9 FH JOANNEUM \/ Exhibition Design<\/p>\n                                                                            <\/div>\n                                                                    <div class=\"swiper-slide item\">\n                                        <picture>\n                        <source\n                media=\"(max-width: 576px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-4.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-4-768x512.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 768px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-4-768x512.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-4-1024x683.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1024px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-4-1024x683.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-4-1536x1025.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1536px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-4-1536x1025.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-4.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 2000px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-4.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-4.jpg 2x\"\n            \/>\n                <img decoding=\"async\"\n        class=\"img-fluid\"\n        src=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-4.jpg\"\n        alt=\"Project Vitra 19 2\"\n        title=\"\"\n         loading=\"lazy\"             >\n<\/picture>\n\n                                                                                    <p class=\"text-muted mt-2\">Daniela Kozich \u00a9 FH JOANNEUM \/ Exhibition Design<\/p>\n                                                                            <\/div>\n                                                                    <div class=\"swiper-slide item\">\n                                        <picture>\n                        <source\n                media=\"(max-width: 576px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-5.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-5-768x512.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 768px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-5-768x512.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-5-1024x682.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1024px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-5-1024x682.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-5-1536x1024.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1536px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-5-1536x1024.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-5.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 2000px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-5.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-5.jpg 2x\"\n            \/>\n                <img decoding=\"async\"\n        class=\"img-fluid\"\n        src=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-5.jpg\"\n        alt=\"Project Vitra 19 3\"\n        title=\"\"\n         loading=\"lazy\"             >\n<\/picture>\n\n                                                                                    <p class=\"text-muted mt-2\">Daniela Kozich \u00a9 FH JOANNEUM \/ Exhibition Design<\/p>\n                                                                            <\/div>\n                                                                    <div class=\"swiper-slide item\">\n                                        <picture>\n                        <source\n                media=\"(max-width: 384px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-6-scaled.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-6-768x1152.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 768px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-6-768x1152.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-6-683x1024.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 683px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-6-683x1024.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-6-1024x1536.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1024px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-6-1024x1536.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-6-1365x2048.jpg 2x\"\n            \/>\n                    <source\n                media=\"(max-width: 1365px)\"\n                srcset=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-6-1365x2048.jpg, https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-6-scaled.jpg 2x\"\n            \/>\n                <img decoding=\"async\"\n        class=\"img-fluid\"\n        src=\"https:\/\/cdn3.fh-joanneum.at\/media\/2021\/08\/project-vitra-19-6-scaled.jpg\"\n        alt=\"Project Vitra 19 4\"\n        title=\"\"\n         loading=\"lazy\"             >\n<\/picture>\n\n                                                                                    <p class=\"text-muted mt-2\">Daniela Kozich \u00a9 FH JOANNEUM \/ Exhibition Design<\/p>\n                                                                            <\/div>\n                                                                                    <\/div>\n                    <\/div>\n\n                    <div class=\"swiper-navigation-pagination\">\n                        <div class=\"swiper-button-prev-custom\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"9\" height=\"14\" viewBox=\"0 0 9 14\" fill=\"none\">\n  <path d=\"M8 13L2 7L8 1\" stroke=\"\" stroke-width=\"1.5\" stroke-linecap=\"round\"\/>\n<\/svg>                        <\/div>\n                        <div class=\"swiper-pagination\"><\/div>\n                        <div class=\"swiper-button-next-custom\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"9\" height=\"14\" viewBox=\"0 0 9 14\" fill=\"none\">\n  <path d=\"M1 1L7 7L1 13\" stroke=\"\" stroke-width=\"1.5\" stroke-linecap=\"round\"\/>\n<\/svg>                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<\/div>\n\n\n        <\/div>\n    <\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":11,"featured_media":10066244,"template":"","meta":{"_acf_changed":false,"footnotes":""},"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/project\/10066243"}],"collection":[{"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/users\/11"}],"version-history":[{"count":0,"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/project\/10066243\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/media\/10066244"}],"wp:attachment":[{"href":"https:\/\/www.fh-joanneum.at\/en\/wp-json\/wp\/v2\/media?parent=10066243"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}