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Rahel Anne Bailie

BA

Function

University Lecturer (FH)

E-Mail

Address

FH JOANNEUM
Journalism and Digital Media
Alte Poststraße 152
8020 Graz

Profile

Lecturer, Content Strategy Master's Program
Supervisor, of Master’s theses
Additional staff involvement, including curriculum development

EDUCATION
BA (with Distinction), Major in Creative Writing; Concordia University, Montreal, Quebec, Canada
Certificate, Management in Not-for-Profit and Voluntary Sector; Centre for Philanthropy, Simon Fraser University Continuing Studies
Certificate, Content Strategy; The Rockley Group
Accreditation, Cognitive Edge Consulting Method; Cognitive Edge Consulting Group
Certified Professional, Usability and User Experience (CPUX-F), International Software Quality Institute

RELEVANT WORK BACKGROUND
Content Solutions Director, Altuent (Cork, Ireland)
Executive Consultant, ICP (London, UK)
Founder, Content, Seriously Consulting (London, UK)
Director of Content, Babylon Health (London, UK)
Chief Knowledge Officer, Scroll (London, UK)
President, Intentional Design (Vancouver, BC, Canada)
Technical and guidance writer, various companies (Canada)

TEACHING EXPERIENCE
Regularly speak and lead workshops at conferences
Lectured at UBC and SFU (Vancouver)
Developed and led content strategy workshops

PROFESSIONAL DEVELOPMENT
Fellow, Society for Technical Communication
Fellow, International Society for Technical Communication
Commitment to continuous learning

PUBLICATIONS
Evia, Carlos. (2024) Content Operations from Start to Scale. Virginia Tech University Press.
Bailie, Rahel Anne. (2022) An Uneven History of Content Strategy. XML Press.
Lippell, Helen. (2022) Taxonomies: Practical Approaches. Facet Publishing.
Abel, Scott, Bailie, Rahel Anne. (2014) The Language of Content Strategy. XML Press.
Bailie, Rahel Anne, Urbina, Noz. (2013) Content Strategy: Connecting the dots between business, brand, and benefits. XML Press.
Gallon, Ray. (2016). The Language of Technical Communication. XML Press.
Buie, Elizabeth, Murray, Dianne (Eds.) (2012) Chapter 10 of Usability in Government Systems: User Experience Design for Citizens and Public Servants. Morgan Kaufmann.
Contributor to multiple academic journals and industry publications

Courses

Content Strategy (Master, Berufsbegleitend)

Summer semester | Coursecode: m20.0778412
Change Management & Internal Communication
0.00
ECTS
2.00
SWS
Summer semester | Coursecode: m20.0778207
Developing Content for Complex Digital Environments
2.00
ECTS
2.00
SWS
Summer semester | Coursecode: m20.0778404
Master´s seminar
2.00
ECTS
0.50
SWS
Summer semester | Coursecode: m14.0778404
Master's Thesis and Accompanying Seminar
20.00
ECTS
3.00
SWS
Summer semester | Coursecode: m20.0778401
Master's Thesis
20.00
ECTS
0.00
SWS
Winter semester | Coursecode: m20.0778303
Domain Modelling & Content-Types
2.00
ECTS
2.00
SWS
Winter semester | Coursecode: m20.0778101
Kickoff Workshop: What is Content Strategy?
2.00
ECTS
2.00
SWS
Winter semester | Coursecode: m20.0778308
Workshop: Strategic project definition
10.00
ECTS
2.00
SWS
Winter semester | Coursecode: m20.0778110
Workshop: Content Analysis
10.00
ECTS
2.00
SWS
Winter semester | Coursecode: m20.0778101
Kickoff Workshop: What is Content Strategy?
2.00
ECTS
2.00
SWS
Summer semester | Coursecode: m14.0778405
Master's Examination
0.00
ECTS
0.00
SWS
Winter semester | Coursecode: m20.0778110
Workshop: Content Analysis
10.00
ECTS
2.00
SWS
Winter semester | Coursecode: m14.0778405
Master's Examination
0.00
ECTS
0.00
SWS
Winter semester | Coursecode: m20.0778401
Master's Thesis
20.00
ECTS
0.00
SWS
Winter semester | Coursecode: m20.0778401
Master's Thesis
20.00
ECTS
0.00
SWS
Winter semester | Coursecode: m20.0778303
Domain Modelling & Content-Types
2.00
ECTS
2.00
SWS
Winter semester | Coursecode: m14.0778405
Master's Examination
0.00
ECTS
0.00
SWS
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