Exhibition Design

Design Impact | Lecture (VO) | Coursecode: M260374101

Language of instruction English

Design Processes & Methodologies

2.00

ECTS

2.00

SWS

• Understanding Design: Understanding design as an interdisciplinary, cultural, and strategic practice. • Design Processes and Models: Understanding and applying approaches in the design process. • Levels of Design Impact: Analyzing and classifying design at the micro, meso, and macro levels. • Design History & Societal Trends: Reflecting on historical design trends and applying them to current contexts. • Ideation & Creativity: Developing and communicating ideas in a structured way. • Media Theory & Communication: Understanding the fundamentals of media communication and its significance for design. • Human Factors & Ergonomics: User-centered design, usability, physical and cognitive ergonomics. • Design Ethics & Responsibility: Reflecting on ethical issues and the societal impact of design. • Role Reflection: Critically examining and positioning one’s own role and attitude as a designer.

Design Impact | Seminar (SE) | Coursecode: M260375101

Language of instruction German

Individual Skills Lab

3.00

ECTS

1.00

SWS

• Individual analysis of existing design skills and tool knowledge. • In-depth study of design fundamentals in selected focus areas. • Application of technical and digital tools. • Methods for targeted self-development and portfolio expansion. • Reflection on work processes and learning experiences. • Documentation of individual development.

Design Research: Foundation | Seminar (SE) | Coursecode: M260375103

Language of instruction German

Design Discourse: Exploration

1.00

ECTS

1.00

SWS

• Designing within a social, cultural, and political context. • Exploring responsibility, ethics, and design as a contribution to the design discourse. • Reflecting on own design mindset and position within the design field. • Exploring research-based, speculative, and discursive design approaches. • Analyzing current topics and debates. • Exploring the regional creative landscape and activities. • Networking students with key partners in the creative industries. • Conducting independent exploratory research.

Design Research: Foundation | Seminar (SE) | Coursecode: M260375102

Language of instruction German

Design Research Lab: Foundations

2.00

ECTS

1.00

SWS

• Introduction to research in design and fundamental concepts of creative research. • Formulating creative research questions vs. artistic research. • Research philosophies: ontology, epistemology, axiology, etc. • Paradigms: positivism, interpretivism, pragmatism. • Research design and decision-making. • Introduction to contemporary critical design practices. • Fundamentals: academic writing, citation, research (literature & visual media), prototyping (low-fi focus).

Design Research: Foundation | Seminar (SE) | Coursecode: M260375104

Language of instruction German

Independent Design Research: Frame

2.00

ECTS

1.00

SWS

• Identifying and defining own research interests. • Recognizing societal, ethical, and interdisciplinary relevance. • Formulating initial research questions, objectives, and methodological approaches. • Using low-fidelity prototypes as tools for reserach and communication. • Positioning within the research and design field. • Utilizing critical contemporary design approaches for ideation.

Exhibition Communication & Technology | Seminar (SE) | Coursecode: M260375114

Language of instruction German

Communication & Orientation Systems

2.00

ECTS

1.00

SWS

• Fundamentals of spatial communication: information transfer, legibility and readability of texts, perception. • Text and graphics as key approaches of spatial communication. • Wall elevation as a design tool for planning spatial information. • Principles and strategies of data visualization in exhibition spaces. • Development and design of orientation and wayfinding systems for indoor and outdoor spaces.

Exhibition Communication & Technology | Seminar (SE) | Coursecode: M260375115

Language of instruction German

Educational Concepts

1.00

ECTS

1.00

SWS

• Didactic principles and strategies for knowledge transfer in the exhibition spaces. • Target group-oriented presentation formats (e.g., audio guides, interactive stations, guided tours, accompanying materials). • Media-based presentation methods: data visualization, storytelling, gamification, multisensory approaches. • Communication of scientific content in the context of science education. • Concepts for inclusion, participation, and informal learning in the space.

Exhibition Communication & Technology | Seminar (SE) | Coursecode: M260375113

Language of instruction German

Exhibition Technology

2.00

ECTS

1.00

SWS

• Fundamentals of planning and constructing exhibition furniture and structures. • Technical and legal frameworks in exhibition construction (e.g., fire safety, security, construction regulations). • Standards and guidelines for accessible exhibition design. • Approval procedures and technical documentation. • Materials and construction techniques with regard to safety, accessibility, sustainability, and functionality. • Integration of technical infrastructure in compliance with applicable regulations.

Exhibition Studies | Seminar (SE) | Coursecode: M260375118

Language of instruction German

Exhibition Design History

1.00

ECTS

1.00

SWS

• Overview of the development of exhibitions in their historical context, precursors of museums. • Analysis of significant trends, eras, and paradigm shifts in exhibition design. • Examination of exemplary exhibitions and milestones in exhibition history. • Presentation of international and national exhibition designers and their approaches. • Critical reflection on historical developments with regard to current and future exhibition practice.

Exhibition Studies | Seminar (SE) | Coursecode: M260375119

Language of instruction German

Exhibition Design Theory & Szenography

2.00

ECTS

1.00

SWS

• Theoretical and methodological foundations of exhibition design and scenography. • Principles of spatial storytelling and narrative spatial design. • The relationship between object and space in staging. • Analysis and discussion of international case studies from exhibition and scenography practice. • Introduction to dramaturgical concepts and design strategies for exhibitions.

Exhibition Studies | Seminar (SE) | Coursecode: M260375120

Language of instruction German

Material Studies

2.00

ECTS

1.00

SWS

• Fundamentals of selected materials in the context of exhibition design. • Properties, applications, and processing techniques of materials. • Principles of the circular economy and ecological design approaches. • Criteria for sustainable material selection in design processes.

Project Work: Conception | Project Thesis (PA) | Coursecode: M260375121

Language of instruction German

Project Work: Exhibition Concept

5.00

ECTS

3.00

SWS

• Development of an independent exhibition concept. • Analysis and thematic preparation of content. • Exhibit selection and context-related spatial development based on floor plan and wall mapping. • Development of interpretive levels, target group approach, and dramaturgical design. • Integration of material selection, technical details, and media-supported presentation. • Design of a visual identity and creation of a presentation portfolio. • Model construction for spatial illustration and initial cost estimate.

Technical Foundation & Prototyping | Seminar (SE) | Coursecode: M260375116

Language of instruction German

Drafting & 3D Visualization

3.00

ECTS

2.00

SWS

• Fundamentals of technical drawing: floor plan, elevation, section, and wall elevation for precise spatial representation. • Introduction to CAD software and digital drawing tools for creating plan drawings. • Development and design of 3D visualizations of rooms, scenography, and exhibition concepts. • Creation of professional renderings for presenting design concepts. • Application of digital tools for representing spatial concepts and scenographic ideas.

Technical Foundation & Prototyping | Seminar (SE) | Coursecode: M260375117

Language of instruction German

Prototyping

2.00

ECTS

2.00

SWS

• Fundamentals, processes, and theories of prototyping in a design context. • Development and visualization of ideas through analog models and prototypes. • Introduction to traditional model-making techniques and machine manufacturing. • Practical work with various materials and their properties. • Use of machines and tools in the workshop and prototyping lab. • Model making as a design tool and presentation medium.

Design Professional | Lecture/Practical (IL) | Coursecode: M260374201

Language of instruction English

Leadership & Project Management

3.00

ECTS

2.00

SWS

• Fundamentals of project management: Introduction to classic and agile methodologies. • Leadership in design: Leadership styles, team dynamics, and motivational strategies in a creative context. • Project planning and control: Goal setting, time and resource management, prioritization, and deadlines. • Communication and stakeholder management: Effective communication with teams, clients, and other stakeholders. • Risk management: Identifying and assessing risks and developing strategies for risk mitigation. • Tools and technologies: Introduction to digital tools for project management and teamwork. • Feedback and reflection: Methods for analyzing and evaluating project results. • Sustainability in project management: Considering ecological, social, and economic aspects in project planning.

Design Professional | Lecture/Practical (IL) | Coursecode: M260374202

Language of instruction English

Media Law

2.00

ECTS

1.50

SWS

• Fundamentals of media law and their relevance to design practice. • Copyright and licensing: Handling creative works. • Trademark and design protection: Protecting logos, designs, and brand identities. • Personal rights and data protection: GDPR-compliant media design and handling sensitive data. • Legal aspects of digitalization: Using digital tools from a legal perspective. • Contract law in design: Drafting and understanding project contracts, work agreements, and licenses. • Accessibility: Legal requirements for inclusive design in the analog and digital realms. • Practical examples: Analyzing real-world legal cases and their implications for everyday design practice. • Ethical responsibility: Legal decisions at the intersection of ethics and social impact. • Subject-specific legal issues corresponding to the chosen study track.

Design Research: Application | Seminar (SE) | Coursecode: M260375202

Language of instruction German

Design Discourse: Excursion

1.00

ECTS

1.00

SWS

• Visiting and analyzing professional fields of practice (e.g., agencies, studios, museums, companies, research institutions). • Engaging with contemporary design positions, working methods, and strategies. • Exchanging ideas with stakeholders from design, culture, and the creative industries. • Observing and reflecting on the social, cultural, and economic contexts of design. • Discussing interdisciplinary connections and institutional frameworks. • Documenting and analyzing the content of field trips within a design and theoretical context.

Design Research: Application | Seminar (SE) | Coursecode: M260375201

Language of instruction German

Design Research Lab: Inquiry

2.00

ECTS

1.00

SWS

• In-depth exploration of applied research paradigms. • Mixed methods, practice-based and practice-led research. • Literature and contextual analysis as part of creative research. • Overview of methods and their alignment with paradigms and analytical approaches. • Visual and multisensory methods for data collection. • Research through making: documentation and interpretation of design processes. • Planning research projects: objectives, scope, feasibility. • Validity and reliability in design-related research contexts. • Application of the research matrix: research questions, objectives, methods, outputs, and outcomes.

Design Research: Application | Seminar (SE) | Coursecode: M260375203

Language of instruction German

Independent Design Research: Field

2.00

ECTS

1.00

SWS

• Defining own research interests and applying initial methods for gaining knowledge. • Methodical data collection and interpretation within a design context. • Developing a preliminary research concept for two ideas (objectives, methods, feasibility).

Design & Media | Seminar (SE) | Coursecode: M260375217

Language of instruction German

Light Design

2.00

ECTS

1.00

SWS

• Fundamentals of spatial lighting design. • Effects and applications of different light sources (natural, artificial). • Lighting techniques for staging objects and spaces. • Light as a narrative design element in storytelling. • Technical aspects: light guidance, control, color temperature. • Lighting design in exhibition and installation contexts.

Design & Media | Seminar (SE) | Coursecode: M260375216

Language of instruction German

Sound Design

1.00

ECTS

1.00

SWS

• Fundamentals of auditory design in space. • Applications of sound for staging and creating different atmospheres. • Introduction to creating audio guides as communication tools in exhibitions. • Strategies for spatial orientation, guidance, and dramaturgy through sound. • Room acoustics and technical requirements for sound installations. • Practical applications in exhibition and installation contexts.

Design & Media | Seminar (SE) | Coursecode: M260375215

Language of instruction German

Visual Design

2.00

ECTS

1.00

SWS

• Fundamentals of visual design in space. • Use of images, graphics, and moving images in the exhibition space. • Introduction to projection mapping and media staging. • Media technology fundamentals for the use of moving images and projections.

Experience & Evaluation | Seminar (SE) | Coursecode: M260375213

Language of instruction German

Immersive Strategies

2.00

ECTS

1.00

SWS

• Fundamentals and methods of spatial immersion. • Designing multisensory experiences using light, sound, scent, color, materials, and moving images. • Conceptualizing spatial settings that specifically engage all the senses. • Planning and designing visitor interactions and emotionally resonant spaces. • Using responsive media and interactive technologies to intensify the spatial experience. • Analyzing existing immersive exhibition formats and their design principles.

Experience & Evaluation | Seminar (SE) | Coursecode: M260375212

Language of instruction German

Interaction Design

1.00

ECTS

1.00

SWS

• Fundamentals of interaction design in spatial design and exhibitions. • Development of interactive learning stations to support complex content. • Use of gamification as a design and educational tool. • Design of analog and digital interactions in exhibitions and public spaces. • Usability, user guidance, and feedback mechanisms. • Prototyping and testing of interactive elements.

Experience & Evaluation | Seminar (SE) | Coursecode: M260375214

Language of instruction German

User Experience & Evaluation

2.00

ECTS

2.00

SWS

• Fundamentals of user experience and evaluation in the exhibition context. • Visitor behavior and needs in the exhibition space. • Usability, accessibility, and barrier-free access as quality criteria for exhibitions. • Introduction to qualitative and quantitative evaluation methods. • Analysis and evaluation of hands-on stations, wayfinding systems, and spatial communication concepts. • Application of evaluative methods to review and optimize one’s own exhibition concepts.

Interdisciplinary Project Work: Experiment | Project Thesis (PA) | Coursecode: M260375218

Language of instruction German

Project Work: Spatial Experiments

5.00

ECTS

3.00

SWS

• Development of experimental exhibition and installation formats for public spaces. • Analysis of site-specific, social, and societal contexts as a basis for design interventions. • Application of context-related design methods. • Testing of media strategies (e.g., sound, light, projection, interaction) within the framework of public space design. • Engagement with temporary and participatory spatial concepts. • Planning and implementation of site-specific installations in an interdisciplinary team. • Reflection on and evaluation of the impact, accessibility, and relevance of design in public spaces.

Interdisciplinary Project Work: Intervention | Project Thesis (PA) | Coursecode: M260375220

Language of instruction German

Project Work: Cross Media Lab

2.00

ECTS

1.00

SWS

• Interdisciplinary collaboration in media design across all specializations. • Creative workshops with international partners. • Presentation techniques for interactive media projects: pitching and showcasing. • Networking and industry contacts: guest lectures by international media professionals. • Practical project: development of a collaborative design experiment as a team.

Interdisciplinary Project Work: Intervention | Project Thesis (PA) | Coursecode: M260375219

Language of instruction German

Project Work: Public Space Interventions

3.00

ECTS

2.00

SWS

• Experimental implementation of design interventions in public spaces. • Testing of materials, constructions, and technical solutions in scale models. • Analysis of spatial and design impact using evaluation methods. • Exploration of manufacturing techniques, material behavior, and assembly methods. • Interdisciplinary collaboration with project partners and reflection on design decisions during the design process. • Documentation and presentation of the design process and results.

Design Business | Lecture/Practical (IL) | Coursecode: M260374301

Language of instruction English

Design Business & Entrepreneurship

3.00

ECTS

2.00

SWS

• Career paths in design: freelance work, in-house design, studio work, start-up work, agency work. • Proposal development: structure, formulation, pricing. • Fundamentals of project costs, time expenditure, usage rights, fee structures. • Client communication: briefing, expectations, negotiation. • Business thinking in design: target groups, customer benefits, value proposition. • Legal & organizational aspects: types of contracts, freelance work, commercial work, collaborations. • Personal positioning, competitiveness, and entrepreneurial self-reflection. • Sustainability and responsibility in the economic context of design.

Design Business | Seminar (SE) | Coursecode: M260375301

Language of instruction German

Design Ethics & Intercultural Aspects

2.00

ECTS

1.00

SWS

• Fundamental concepts of design ethics: responsibility, impact, transparency, power. • Social justice, inclusion, and accessibility in design. • Design in the context of current social issues. • Critical examination of normative design traditions. • Design as a cultural practice: conveying values, symbolism, narratives. • Sustainability and ethical positioning in the ecological and social context. • Reflection on own attitude, impact, and responsibility as a designer.

Design Research: Creation | Lecture/Practical (IL) | Coursecode: M260374303

Language of instruction English

Design Research Lab: Thesis Proposal

3.00

ECTS

2.00

SWS

• Reflexivity and positionality in research. • Axiological foundations and ethical research practices. • Structural models for designing master’s theses. • Developing arguments through design-oriented research. • Integrating theory, findings, and iterative design processes. • Strategies for documenting creative research. • Formats of dissemination: academic papers, design artifacts, exhibitions. • Reflection on the knowledge gained and its contribution to design practice. • Introduction to relevant research journals and conferences.

Design Research: Creation | Seminar (SE) | Coursecode: M260375302

Language of instruction German

Independent Design Research: Focus

2.00

ECTS

1.00

SWS

• Development of a complete research proposal. • Integration of theoretical, design, and methodological components. • Reflection on the scientific and societal relevance of a chosen topic. • Scientific communication: abstract, paper, poster.

Commercial & Branded Exhibitions | Seminar (SE) | Coursecode: M260375313

Language of instruction German

Branded Spaces

2.00

ECTS

1.00

SWS

• Focus on relevant design criteria in the context of branded spaces. • Design of experiential environments and visitor centers in companies and cultural institutions. • Consideration of a broad, diverse target audience in spatial design. • Preparation of complex or scientific content into understandable, target-group-oriented communication formats. • Integration of ecological sustainability into design and implementation. • Linking brand identity, spatial staging, and visitor communication.

Commercial & Branded Exhibitions | Seminar (SE) | Coursecode: M260375311

Language of instruction German

Fair Design

1.00

ECTS

1.00

SWS

• Focus on relevant design criteria in the context of trade fair design. • Focus on temporary architecture, modular systems, and flexible spatial solutions. • Design criteria for exhibition stands in the context of brand presentation and product staging. • Logistical and organizational requirements for trade fair planning and implementation. • Target group-oriented communication and storytelling in the trade fair context. • Ecologically sustainable material selection, reusability, and budgeting. • Analysis of company requirements and expectations regarding trade fair design.

Commercial & Branded Exhibitions | Seminar (SE) | Coursecode: M260375312

Language of instruction German

Shop Design

2.00

ECTS

1.00

SWS

• Focus on relevant design criteria in the context of shop design. • Strategies for product presentation and visual merchandising in physical spaces. • Design of temporary formats such as pop-up stores. • Development of modular and user-friendly shop structures. • Material selection considering durability and ecological sustainability. • Integration of brand identity and spatial design.

Interdisciplinary Project Work: Implementation | Project Thesis (PA) | Coursecode: M260375318

Language of instruction German

Project Work: Exhibition Implementation

5.00

ECTS

3.00

SWS

• Implementation of an exhibition concept in a physical space. • Development of a detailed concept including budget, time, and resource planning. • Coordination of setup, technical implementation, media integration, and security aspects. • Design of accompanying educational formats and a supporting program. • Organization of project communication with internal and external stakeholders. • Preparation, execution, and documentation of the opening, exhibition operation, and evaluation.

Interdisciplinary Project Work: Prototyping | Project Thesis (PA) | Coursecode: M260375317

Language of instruction German

Project Work: Spatial Prototyping

5.00

ECTS

3.00

SWS

• Development and refinement of exhibition concepts using physical and digital prototypes. • Application of model-making and visualization techniques for the spatial representation of design ideas. • Iterative testing and evaluation of design approaches in models. • Reflection on design, technical, and content-related decisions throughout the design process. • Collaboration with project partners and interdisciplinary teams to align the concept and its feasibility. • Preparation and planning of the practical implementation of an exhibition based on preliminary concepts, spatial studies, and material samples.

Public & Cultural Exhibitions | Seminar (SE) | Coursecode: M260375315

Language of instruction German

Community Spaces

1.00

ECTS

1.00

SWS

• Focus on relevant design criteria in the context of community spaces. • Analysis and design of inclusive and accessible spaces (Design for All). • Conception of participatory design processes in collaboration with communities. • Development and design of inclusive wayfinding systems. • Design of service centers, neighborhood centers, workshop spaces, and meeting areas. • Flexibility and modularity in shared spaces.

Public & Cultural Exhibitions | Seminar (SE) | Coursecode: M260375314

Language of instruction German

Museum Design

2.00

ECTS

1.00

SWS

• Focus on relevant design criteria in the context of museum design. • Handling historical objects while adhering to conservation standards (climate, lighting, security, etc.). • Development of educational programs, participatory formats, and inclusive supporting programs. • Consideration of participation, diversity, and accessibility in museums. • Differentiation between temporary and permanent exhibition solutions.

Public & Cultural Exhibitions | Seminar (SE) | Coursecode: M260375316

Language of instruction German

Public Spaces & Event Design

2.00

ECTS

1.00

SWS

• Focus on relevant design criteria in the context of public spaces and event design. • Analysis and design of public spaces and cultural events. • Fundamentals of event design: planning, organization, and staging of events. • Development and design of inclusive wayfinding systems for public spaces. • Design requirements for temporary and permanent events in the cultural sector and public spaces.

Master Coaching | Seminar (SE) | Coursecode: M260375401

Language of instruction German

Portfolio Coaching

2.00

ECTS

1.50

SWS

• Independent analysis and development of an individual portfolio to professionally showcase design competence and mindset. • Selection, curation, and preparation of relevant projects in suitable media formats. • Reflection on personal interests, values, and position within the interdisciplinary design context. • Creation of consistent visual and content-related communication. • Preparation for job applications or presentations through feedback and peer coaching. • Independent technical and content-related development.

Master Coaching | Seminar (SE) | Coursecode: M260375402

Language of instruction German

Thesis Seminar

3.00

ECTS

1.50

SWS

• Process of writing a master’s thesis. • Deepening discipline-specific competencies and scientific skills.

Master Thesis | Modul/Final Examination (FA) | Coursecode: M260375404

Language of instruction German

Master's Examination

1.00

ECTS

0.00

SWS

• Presentation and defense of the master’s thesis. • Oral examination on curriculum-relevant topics.

Master Thesis | Master's Thesis (MA) | Coursecode: M260375403

Language of instruction German

Master's Thesis

24.00

ECTS

0.50

SWS

• Independent execution of a research project. • Independent writing of a master’s thesis.