Journalism and Public Relations (PR)
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Academic Degree:
Bachelor of Arts in Social Sciences (BA)
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Mode of Study:
Full-time / 6 Semester / 180 ECTS
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Language of Instruction:
German
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Head of Degree Programme:FH-Prof. Mag. Dr. Heinz M. Fischer More of this Person
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Campus:
Graz
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Application Deadline:Application Deadline 2018 expired more deadlines
In our fast-paced world, information races around the globe and professional communications are crucial. Our students gain an all-round overview: whether on the internet, radio or TV and whether in a PR agency or as an editor – they produce content for different media and target groups. You too can help shape the information society of tomorrow.
What you will learn:
Writing texts
You’ll improve your language skills and learn to learn to use different journalistic forms.
Communicating issues
You will identify the latest issues, undertake detailed research and incorporate them into powerful, creative and relevant stories.
Learning media techniques
You will learn the techniques behind the production and publishing of text, video and audio content both online and offline.
Understanding communications
You’ll acquire an important grounding in theory and will learn how the media landscape works.
Developing concepts
You will learn to think in a strategic manner and plan communications for different target groups and media channels.
Following trends
You’ll learn about the latest trends and discoveries in the media sector and will integrate them in your own work.
Did you know, …
… that this combination is unique?
Nowhere else in Austria can you obtain a comparable level of training in the two fields of journalism and public relations. Individuals with all-round knowledge are in high demand in the media world!
Did you know, …
… that we keep up-to-date with all the media trends?
The course familiarises you with the developments in the media sector – from new journalistic forms to trends in corporate communications and the digital future.
Did you know, …
… that you will learn two foreign languages?
We teach two foreign languages to ensure you are well-equipped for your international career. You will further develop your knowledge of English as well as learning Russian which is spoken by over 280 million people across the world.
Did you know, …
… that we secure the best speakers?
You will have a chance to meet prominent journalists and PR experts. They will share some inside stories and experience with you and provide you with an insight into their jobs.
Did you know, …
… that we are well-connected?
We have lots of contacts at a regional and national level and know some of the important companies, agencies and key players in the sector. This will benefit you in your search for internships and jobs.
Did you know, …
… that you can specialise?
During the 5th semester, you can specialise further according to your personal interests: you can choose between Communications Management and Innovative Forms of Journalism.
Find out more about the degree programme
Admissions
My Studies
Here you can find everything you need to know about the course: course content, student and research projects, the semester and internship abroad, and the teaching staff.
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