Department of Media & Design

Journalism and Public Relations (PR)

My Studies

 

Curriculum

1. Semester

Communication Sciences: Aspects and Prospects | Lecture (Vo) | Coursecode: 180593104 Communications in Theory and Practice 2 SWS 4 ECTS
Communication Sciences: Aspects and Prospects | Lecture (Vo) | Coursecode: 180593105 Media History/Media Evolution/Media Perspectives 3 SWS 4 ECTS
Introduction to Journalism and Public Relations | Seminar (Se) | Coursecode: 180593102 Employment Opportunities in the Communication and Journalism Industry 2 SWS 4 ECTS
Introduction to Journalism and Public Relations | Lecture (Vo) | Coursecode: 180593103 Fundamentals of Public Relations 2 SWS 2 ECTS
Introduction to Journalism and Public Relations | Lecture (Vo) | Coursecode: 180593101 Journalism Basics 2 SWS 2 ECTS
Text and Presentation | Seminar (Se) | Coursecode: 180593108 English: News Writing 2 SWS 2 ECTS
Text and Presentation | Integrated course (iL) | Coursecode: 180593106 Newsroom: Journalisitic Writing 3 SWS 4 ECTS
Text and Presentation | Seminar (Se) | Coursecode: 180593107 PR Lab: Text 2 SWS 2 ECTS
Web Literacy | Integrated course (iL) | Coursecode: 180593110 Communication im Social Web 3 SWS 4 ECTS
Web Literacy | Integrated course (iL) | Coursecode: 180593109 Web Technology Fundamentals 2 SWS 2 ECTS

2. Semester

Journalism Practice | Seminar (Se) | Coursecode: 180593202 Journalism in Practice 3 SWS 6 ECTS
Politics, Economics, and Society | Lecture (Vo) | Coursecode: 180593201 International Development in Economics, Politics and Culture 3 SWS 6 ECTS
PR Concept Work | Lecture (Vo) | Coursecode: 180593204 PR Concept Work and Analysis 1 SWS 2 ECTS
PR Concept Work | Seminar (Se) | Coursecode: 180593203 PR Lab: Creation & Project Management 2 SWS 4 ECTS
Scientific Methods | Seminar (Se) | Coursecode: 180593206 English: Research-Based Writing 2 SWS 2 ECTS
Scientific Methods | Lecture (Vo) | Coursecode: 180593205 Introduction to Scientific Methods 2 SWS 2 ECTS
Web Content and Design | Integrated course (iL) | Coursecode: 180593207 Content Management 2 SWS 3 ECTS
Web Content and Design | Integrated course (iL) | Coursecode: 180593208 Images and Pictorial Editing 2 SWS 2 ECTS
Web Content and Design | Seminar (Se) | Coursecode: 180593209 Newsroom: Web-Publishing 2 SWS 3 ECTS

3. Semester

Applied Empirical Social Research | Integrated course (iL) | Coursecode: 180593309 Applied Empirical Social Research 2 SWS 5 ECTS
Media Theory and Analysis | Lecture (Vo) | Coursecode: 180593302 Converged Media Workflow 2 SWS 2 ECTS
Media Theory and Analysis | Lecture (Vo) | Coursecode: 180593301 Media Theories 3 SWS 4 ECTS
Multimedia Journalism | Integrated course (iL) | Coursecode: 180593304 Audio and Video Production 5 SWS 5 ECTS
Multimedia Journalism | Seminar (Se) | Coursecode: 180593303 Newsroom: Reportage Writing 1 SWS 4 ECTS
Multimedia Journalism | Lecture (Vo) | Coursecode: 180593305 Protection of Privacy 1 SWS 2 ECTS
Strategic PR | Seminar (Se) | Coursecode: 180593308 English: Campaigning 2 SWS 2 ECTS
Strategic PR | Seminar (Se) | Coursecode: 180593307 PR Lab: Planning, Evaluation and Analysis 2 SWS 4 ECTS
Strategic PR | Lecture (Vo) | Coursecode: 180593306 Strategic Corporate Communication 1 SWS 2 ECTS

4. Semester

Data Analysis | Integrated course (iL) | Coursecode: 180593404 Data-driven Analysis Methods 2 SWS 2 ECTS
Data Analysis | Integrated course (iL) | Coursecode: 180593405 Scripting & Coding 2 SWS 4 ECTS
Public Media | Seminar (Se) | Coursecode: 180593403 English: International Media 2 SWS 2 ECTS
Public Media | Seminar (Se) | Coursecode: 180593402 Media and Society 3 SWS 8 ECTS
Public Media | Lecture (Vo) | Coursecode: 180593401 Media Law 2 SWS 2 ECTS
Field Digital Journalism:
Digital Journalism 1 | Seminar (Se) | Coursecode: 180593406 Data Journalism 4 SWS 6 ECTS
Digital Journalism 1 | Seminar (Se) | Coursecode: 180593407 Online Magazine Journalism 4 SWS 6 ECTS
Field Online Communication:
Online Communication 1 | Seminar (Se) | Coursecode: 180593409 Content Strategy 4 SWS 6 ECTS
Online Communication 1 | Seminar (Se) | Coursecode: 180593408 Integrated Communications 4 SWS 6 ECTS

5. Semester

Innovation and Media Evolution | Integrated course (iL) | Coursecode: 180593503 Media Trends 2 SWS 5 ECTS
Innovation and Media Evolution | Integrated course (iL) | Coursecode: 180593505 Online Monitoring and Opinion Mining 2 SWS 2 ECTS
Innovation and Media Evolution | Seminar (Se) | Coursecode: 180593504 Preparatory Seminar for the Bachelor Paper 1 SWS 2 ECTS
Media Economics and Entrepreneurship | Seminar (Se) | Coursecode: 180593502 English: Global Communication and Negotiations 2 SWS 2 ECTS
Media Economics and Entrepreneurship | Integrated course (iL) | Coursecode: 180593501 Media Economics and Entrepreneurship Competencies 4 SWS 6 ECTS
Field Digital Journalism:
Digital Journalism 2 | Seminar (Se) | Coursecode: 180593507 Mobile Reporting 3 SWS 5 ECTS
Digital Journalism 2 | Seminar (Se) | Coursecode: 180593506 Newsroom: Project 4 SWS 8 ECTS
Field Online Communication:
Online Communication 2 | Seminar (Se) | Coursecode: 180593508 Corporate Publishing 3 SWS 5 ECTS
Online Communication 2 | Seminar (Se) | Coursecode: 180593509 PR Lab: Project 4 SWS 8 ECTS

6. Semester

Bachelor Paper | Bachelor paper (BA) | Coursecode: 180593605 0 SWS 1 ECTS
Bachelor Paper | Bachelor paper (BA) | Coursecode: 180593604 Second Bachelor Paper 1 SWS 9 ECTS
Bachelor Paper | Seminar (Se) | Coursecode: 180593603 Seminar Accompanying the Second Bachelor Paper 1 SWS 2 ECTS
Work Placement Semester | Internship (PR) | Coursecode: 180593602 Compulsory Placement 0 SWS 17 ECTS
Work Placement Semester | Seminar (Se) | Coursecode: 180593601 Seminar Accompanying the Placement 1 SWS 1 ECTS