Studium: Master, Part-time
Sport and Event Management

Study track of the Master degree programme in Health, Tourism and Sport Management

Apply now!

The Sport and Event Management study track of the Master’s degree programme Health, Tourism and Sport Management combines the essential elements of sport and event management. As the managers of tomorrow, our students specialise in fields including sport marketing and sponsoring, management of sport associations, event management and leadership. You will apply the theory you have learned in a research project for real clients, thereby laying the foundations for your future career.

Academic Degree

Master of Arts in Business (MA)

Mode of Study

Part-time / 4 Semesters / 120 ECTS

Language of instruction

German

Head of Degree Programme

Dr. Eva-Maria Adamer-König

Campus

Bad Gleichenberg

Department

Management and Business

Institute

Health and Tourism Management

Current application period (for winter semester) until:

27.04.2026

Dates

Tuition fee

€ 363,36 per semester

Admissions

Before you start your degree programme you have to apply and go through the admissions procedure. Here you can read up on this and find the most important dates and deadlines.

My Studies

Here you can find everything you need to know about the course: course content, student and research projects, the semester and internship abroad, and the teaching staff.

After Graduation

Many different occupational fields and career opportunities are open to you as a graduate of our degree programme. Find out here what you can do.

Key topics

Sport Science Laboratory

Career paths

Did you know, …

… that our programme covers all aspects of the research process in health management?

Combining the specialist subject areas with tourism and business disciplines creates a broad and interdisciplinary professional field which offers many varied career opportunities.

Did you know, …

… that in your two semester project you will learn how to manage employees and take on a leadership role?

All students will work together with companies in planning and implementing projects. This intensive cooperation provides opportunities to meet potential employers. You will take on management responsibility for students on the Bachelor’s degree programme who will work with you to achieve the project objective.

Did you know, …

… that well-organised students will be able to combine a career with studying?

The teaching units are deliberately organised so that you have the opportunity to gain work experience during your studies. One day a week is free of lectures.

Did you know, …

… that you will conduct case studies as an ideal method of applying theory in practice?

Your business management knowledge, combined with subject-specific content and understanding of how people and organisations think and work, are the ideal preconditions for applying and examining newly acquired know-how in case studies. This is excellent preparation for a professional management position.

Did you know, …

… that this course is the perfect additional qualification for those with a Bachelor\’s degree from a sports science university?

This training enhances your job prospects considerably.

Did you know, …

… that we stay in close contact with our graduates?

Our alumni network often provides excellent opportunities for our students. This results in contracts for Master’s theses which, ideally, develop into job offers.