Industrial Design

Learner-centered approach with role plays, simulations and media

Sensitizing students' perception by confronting them with realities, basic general ways of designing and practical implementation into designing steps

Introduction to the basics of visual communication (components, text, symbols), design to enable students to put together a professional portfolio, basics Photoshop

Introduction to the formal organization and logic of the plastic form. The formal identity of objects is examined by studying their abstraction and proportion to acquire an understanding of the characteristics of three-dimensional form with its conversion to the plastic form.

Different techniques such as clay, laminating, forming using heat with machines, adhesion with various materials.

Basics of digital photography, photography of objects, exposure

Based on examples, various drawing techniques are analyzed and used in practical examples. Rendering of different materials and surfaces.

Conception and drafting of objects of low complexity in the area of packaging design

Theory of communication, subject matter and relationship, interview technique, teamwork, presentation techniques.

Learner-centered approach with focus on media

Comprehension of the difference between what the human senses perceive and what the human being perceives. Focal points are Gestalt psychology and color psychology.

Based on examples, various drawing techniques are analyzed and used in practical examples. Rendering of complex objects.

Briefing, definition of target group, research, concepts, draft, model, documentation, presentation. Development of design solutions with medium to high grade complexity.

Briefing, definition of target group, research, concepts, draft, model, documentation, presentation. Development of solutions focusing on methodology and ergonomics with medium grade complexity or with as a support to Project 3 .

Projection methods in computer-generated 2D- and 3D renditions. Basics and practical application of 3D-CAD programs.

Basics of elastostatics. Connection between stress and strain. Introduction to production technology and its historic development. Students receive a basic understanding of the primary forming and reforming production methods necessary for the creation of functional and cost-effective product design.

The art of extemporaneous speaking, breathing techniques,the difference between speaking and writing styles, the AIDA rule, using positive formulation in persuasive arguments.

Degree-course and profession-specific subject matter

Introduction to the basics of visual communication (components, text, symbols, icons), applied graphic design for new media

Strategic Design - impact levels, processes and added value. The strategic context - strategic decisions, mission-crititcal questions and research methods. The strategic scenario - framework conditions, connections, success factors - goal-oriented design solution scenarios. The design briefing - link between theory and practice. The implementation - individual development of a desgn-strategic objective

Digital post-processing of hand-drawn sketches, creating rendering sketches on the interactive graphics tablet.

Briefing, definition of target group, research, concepts, draft, model, documentation, presentation. Development of design solutions for tasks of high grade complexity.

Briefing, definition of target group, research, concepts, draft, model, documentation, presentation. Development of design solutions focusing on sustainability for tasks of medium grade complexity or as a support to Project 4.

Introduction and practical application of 3-D volume model. The main objective of the course is to enable students to use a modern 3-D CAD program for design purposes as well as for documenation tasks

Strength calculations for tensile, pressure, bending, and torsional loads and buckling loads of slender struts. Introduction to separating machining production processes, joining techniques, and the cutting/machining process relative to heat treatment and corrosion protection, cutting materials. Mechanical joints, welding, and gluing.

Design-scientific development of design tasks of medium grade technical and functional complexity.

Briefing, definition of target group, research, concepts, draft, model, documentation, presentation. Development of design solutions focusing on innovation as a support to Bachelor Thesis 1.

Scientific development of tasks in the field of design.

Introduction into professional communication strategies. Mini-presentations.

Packaging and sketching techniques with a focus on vehicles

The approach to design from a historical perspective through the examination of themes such as individual artistic achievement, anonymous service and the presentation of outstanding personalities in the field of design.

Deepening the study of rendering techniques and the creation of animations

Introduction to high-end surface modeling programs

Interaction of mechanical, electronic, and IT elements as well as modules in mechatronic systems.

The skills and insights acquired during the Bachelor studies are questioned and reflected within the internship.

Deepening and expanding social skills and methodological plus professional expertise in-house as an experiential learning venue. The internship is coached by the departmental advisor similar to a seminar. Skills in project- and time management as well as academic writing are imparted.